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Posts Tagged ‘adwords’
Click Fraud Reaches New Record
Thursday, May 28, 2009
On pay per click advertising 17.1% of all clickthroughs are click fraud according to Click Forensics, which has been monitoring click fraud since 2006. Click fraud on Google Adsense and Yahoo Publisher is 28.2% of all clicks. Majoring of the click fraud is achieved using automated bots and looks to be on the rise even more with the struggling economy.
Click fraud is the #1 reason why organic search engine marketing is the #1 way to market your website online.
Reduce Your Online Marketing Charge
Thursday, May 28, 2009
Have you found that your current online marketing plan is not giving a return on your investment?
There are two key concepts that allow Authority SEO to deliver results than convert to sales than achieves an exceptional long term return on your investment.
Key Concept #1
All businesses want to see their website at the top of Google search rankings. Google offers a simple way to get on the front page called Adwords which is where your business bids for placement with the highest bidder receives the top placement in the paid advertisement section. What you quickly find and probably the reason you are reading this is that Adwords though gets you traffic the cost to get that traffic costs more than the revenue you generate from the traffic. Most businesses are losing money on a monthly basis using Adwords as their online marketing strategy.