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Posts Tagged ‘link building’
Top 5 Reasons to Write a Press Release for Your Website
Friday, July 3, 2009
Press releases are not just for large companies to release their latest earning statement. Press Releases through online distribution can be a valuable resource for increasing the online visibility of your company and building trust with your audience.
Press Releases need to be news worthy to be effective
Top 5 Reasons to Write a Press Release for Your Website
- Organic traffic: a well written and news worthy press release distributed through the top online press release channels can get displayed in Google news and show up in Google organic search. Google search and Google news both can drive thousands of people to your website.
- Link building: at the bottom of your press release will be the ability to add a link. The link gives your website a one way link from all the websites that your press release was distributed to.
- Reputation: press release distribution websites rank well in Google typically for your company’s name. Consistent submitting of press releases can make news from your company be the top 10 ranking results when a future customer Google’s your company’s name online.
- Web 2.0: blogs and other social media subscribe to press release syndication sites and if your press release is interesting enough they might blog about it, add it to Twitter, or so on which can virally increase your online presence.
- Traditional media: journalists who find your story interesting can follow up with you and write a story about your company or service in traditional media outlets.
Google One Way Links - 2 Min SEO by Authority SEO
Monday, June 29, 2009
How Many Links Does My Competitors Have Pointing to their Website - 2 Min SEO
Friday, June 5, 2009
What is google page rank
Thursday, May 28, 2009
Google Page Rank has changed which has affected not everyone, though enough people were affected to make a significant difference. To better look at how PageRank has affected websites rankings in Google search engine, we first better have to look at what is Google PageRank.
Google Page Rank updates every 3 months or so which typically doesn’t mean much to most websites. Google is always updating page-ranks of web pages and every three months you see an update to the numerical value.
What is Google PageRank?
Page Rank is the algorithm created by Larry Page the founder of Google that associates a value to every web page to demonstrate a level of importance. Google themselves states that Page-Rank is an indicator of a page’s value based on a web pages link structure. PageRank is more than just a total amount of links going from one website to another; it also looks at how important are the websites sending the links.
Can My Google Pagerank be Hurt
Thursday, May 28, 2009
So can Google PageRank hurt you? This question is really answered by how you are using your website to create revenue or increase brand awareness.
As one way linking building has become important to Google for search results and PageRank, pay per post websites have sprung up to fill a demand for people looking for links. If you start to sell links from your site based on your Page Rank, the new links you are now sending out of your website will lower your Page Rank.
Google has taken on a fight to also go after blog link farms. A blog link farm would be a blog set up that sends lots of links out from the blog to certain websites. Blogs can be created fast and for free which makes them perfect for fast websites to get one way links. Google recognizes this and doesn’t give many blogs a favorable PageRank ranking. You many notice that many blogs have a page-rank of zero.
Link Building
Thursday, May 28, 2009
Link building is the true where rubber meets the road as it relates to search engine optimization and your websites ability to rank for the keywords that are important to you. Search engines use links from other websites pointing to yours as a key determination on how important your website is.
Authority SEO Link Building Strategies
- Creates high quality one way links
- Creates links from other websites that deliver targeted traffic
- Allows the ability to rank for major keywords for your business
“Supplementstogo.com has over 32,000 links indexed by the search engines which allow it to rank #1 for the keyword supplements on Yahoo”
There are two types of links a website can get. One is reciprocal links which means site A sends a link to site B, and site B sends a link back to site A. This type of link building has now become irrelevant. What is truly important is the second type of links which are one way links.
One way links means site A sends a link to site B, and site B doesn’t return the link. The link is then one way. Search engines like Google use this if a website is willing to send a link to another site which in essence means they are willing to send their own traffic to this other site than the site receiving the link must be important. The more one way links your website has the more important Google sees your website, and your website will rank higher for important keyword terms on your site.
One key facet to link building is the power of the website. As search engines are using one way links to determine site importance; they are doing the same for the site that is sending you the one way link. If the site sending the links has no links pointing to it than the value of the link is diminished. This is to prevent people from creating thousands of one page websites just to send links to their “money site.” The more important the website is that sends a one way link the greater the importance of your own website.
Authority SEO utilizes proven strategies to generate thousands of one way links for your website. These link building strategies are one of the reasons that our clients have been able to rank for some of the most competitive terms for their genre of products or services.
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