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Authority SEO creates customized internet marketing plans to drive targeted web traffic to your online business or websites.
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Posts Tagged ‘Marketing’
Internet Marketing One Third of All Marketing Dollars Spent by 2013
Wednesday, June 17, 2009
The economic downturn has reduced total dollars spent on marketing across the board, and internet marketing is no exception. What isn’t slowing down is the increase in market share internet marketing is taking away from more traditional marketing media.
PriceWaterhouseCoopers in a new report estimates that internet marketing with be 36% of all marketing dollars spent by 2013. One key factor in the increase on web marketing is the ever increasing availability of wi-fi and broadband cards allowing people to have access to internet almost every where they go.
One clear sign that the change is coming toward internet advertising is from Group M, a media buying agency in UK, who states that online advertising will outspend tv advertising in 2009.
Authority SEO Launches 2 Min SEO Videos
Thursday, June 4, 2009
Authority SEO wants to share our search engine optimization and internet marketing expertise with you. We have launched a series of videos called 2 Min Seo which will be posted on Youtube and our website.
You can see the first video Top Keyword Ranking Google Completition by clicking on the link.
The goal is to make them short and to the point so you can gain valuable web marketing information as it relates to your business.
Authority SEO is using onscreen technology for the creation of the videos so you can see exactly what our experts are talking about. Authority SEO will guide you through what you see on the screen so you can take the information to your own website and perform the objectives shown in the video.
I hope you like the video series. Look for new videos by subribing to our posts and you check the videos section under categories.
Why is My Advertising and Marketing Failing
Thursday, May 28, 2009
So your site is getting traffic though people aren’t buying. What is the problem? Think about how many times you have attempted to raise your profits by increasing the advertising or marketing even though you know that you are not getting the conversions for your efforts. The true answer to the issue may lie deeper in how your marketing strategies either work with or work against your product or service.
With the rise of the Internet, competition from small firms to large corporations can be at instant access to the consumer. This high level of competition forces people that are going to be successful into smart marketing and advertising campaigns, as well as, what happens once they land on your site.
No matter how successful your seo efforts, tv commercial, or paid per click advertising are nothing is as important as the product or service you are offering. The best way of looking at is that your product is more important than your marketing wit.
Sample SEO Proposal
Thursday, May 28, 2009
Objectives
Authority SEO is an online marketing and search engine optimization company specializing in driving site specific traffic to websites. Authority SEO takes a comprehensive approach that achieves short term and long term search traffic that converts to sales.
The goal is to reach search and web traffic specific to customers who are interested in your products. Through Search Engine Optimization (SEO) of your site, your website will generate web traffic that converts into sales.
Authority SEO creates a personalized plan for each website. Every company has its own goals, budgets, and resources. Authority SEO works with you to maximize your results based on your situation. No website is too small or too large for effective search engine optimization and increasing sales.
4 Core Tactical Elements to the Plan
1. Website Needs Analysis
2. Link Building
3. SEO Continuity
4. Online Community