A few years ago it was very difficult for local and small businesses to compete online.  This is not the case anymore as the especially Google has a series of advantages for small business especially when a customer searches in their area.  Also, now Google has become the new Yellow Pages where almost everyone uses it to find the items, services, and products they are looking for.

Authority SEO has over 250 dedicated people creating links for our clients every month.

Top 5 Reasons Every Small Business Can Benefit from Hiring an SEO Consulant

Effective Strategy Implementation

Yes, you as a business owner can read every blog post you can find and every book on the shelf about Internet marketing to equip yourself with the knowledge to market your website online.  The reality is that most business owners who pay attention have some idea of the things that would like to see with their website.  The real benefit to an SEO consultant is implementation the right strategy and making it work.

You may have heard the term link building before.  It is what gives your website power to rank high in search engine rankings.  An effective SEO consultant already has proven methods that have been shown to work for websites to rank for major keywords which take out the guess work.

Complete Link Building Campaigns

As mentioned above link building is vital to the success of your website and the ability to rank for thousands of competitive terms online.  What you may not know is that there is more than one way to generate targeted links to your site.  Authority SEO uses a mix of over a dozen different proven methods for natural link building that supports your website in becoming a revenue generating portal.
The other key is not just the different mix of link building though the ability to do it a thousand times.  You cannot fake Google with some automated link generation.  Any product that promotes instant link building or rankings by submitting them to search engines is being less than truthful about the results.  Natural link building that works take real people creating high quality links.  Authority SEO has over 250 dedicated people creating links for our clients every month.

Your Campaign Stays Up to Date

If you haven’t noticed things change rapidly online.  A good SEO consultant can keep your Internet marketing campaign utilizing the best and latest tactics for a successful website.  As I am writing this online reviews are playing a huge role in the ability for a website to rank and that has all come about in the last 60 days.  This is one example of how with Authority SEO you can stay ahead of the curve as it relates to what is important for search engine optimization.

Increase Your Conversion Percentage

What does ranking for the best keyword in your industry do if you don’t convert it to a sale or lead.  How your website converts your traffic is just as important as getting the traffic itself.  This is one of the reasons you won’t hear people from Authority SEO selling keyword rankings.  We work with your entire online campaign from web visitor to completion of sale to maximize your return on investment (ROI).

Everyone Needs Support

Most people want to be able to do things themselves though you are in business to sell or promote your products or services; not to be SEO consultants.  The best companies know how to find the best people to meet all the needs of their growing business.  Authority SEO works as an Internet Revenue Generating Partner.  We work with you and your current team to find the best strategies to turn your website into a profit center.

Search engine rankings are a list of results that show on a search engines website. These results are not random in the least. They are chosen by Google, Yahoo or Bing or any of the other search engines that people may use. What Authority SEO and other internet marketing firms do is develop websites and optimize them so that these search engines recognize the website and give it a higher ranking than other websites that do not meet all of the criteria that the search engine is looking.

Search engines try to deliver the best possible results for a searcher, and they are getting better at this all of the time. Authority SEO only does what is called “White Hat” optimization work on websites. Doing things that are of course called “Black Hat” optimization can get a website placed lower in the search engine ranking or get your website removed altogether from the index. This is very bad for a e commerce business that depends on traffic from natural organic listings. This is why it is very important to chose a internet marketing firm that is recognized for it expertize in ,website marketing.

Bryan Hoss from Authority SEO said in a interview, “We are honored and humbled to get this recognition. We are glad that are hard work is being acknowleged by our customer and piers. We always work hard for our customers whether there are awards to won or not”.

Arizonians should appreciate the hard work of these firms because in reality they are helping every Arizonian. How is that you ask, this is how. When a AZ business ranks higher in search engines results they get more business, collect and pay more taxes to the state and thereby providing more income for the state of AZ.

Mr Hoss told us they would love to win more awards but their man focus is generating more revenue for their clients.

Fastest Way to Increase Traffic is Learning What Keywords Your Site Ranks for on the Second Page of Google Search Results

Fastest Car in the World - Bugatti Veyron - 0-60 in 2.5 secs

First to understand how to increase your traffic we have to take a look at Google.  If you type in any keyword into Google you see on the first page the top ten results for that given keyword.  You also see the total results and can search multiple pages of different search results.  Less than 1% of all search traffic goes to the second page so search engine ranking #11 gets about the same number of traffic as #101.

For some major keyword to your business you have probably manually searched through the Google search results pages looking for your website.  What you are missing are all sorts of other keywords you didn’t even know about that are sitting on the second page of Google that receive daily traffic.

Most website owners focus on the keywords that they personally would search for their business which excludes many of the other ways people are searching for your business right now.  For existing sites they typically have lots of keywords on the second page of Google that they didn’t even know about and the keywords are exactly the target audience they are looking for.

Authority SEO, a Phoenix Internet Marketing company, have developed tools to identify all keywords that websites rank for all on the second page of Google search results.  These keywords are the low hanging fruit that need just a little SEO effort to move to the first page and receive daily traffic to your website.  Get a free report for your website by clicking the Free Keyword Report banner to the right.

The keywords your website ranks for on the second page of Google or rankings #11-#20 are visitors so close to finding your website though who won’t unless you do something about it and learn the keywords your site ranks for.

To get your own website ranked by yourself or your in house staff for competitive keywords is almost impossible now. You need a team of professionals who know the latest techniques and approaches to help get as many keywords and keyword phrases ranked as possible. Trusting your search engine rankings to a employee who spends a lot of time on Facebook and Twitter is not going to be your best approach. In fact when it comes to Google, a little knowledge can be a dangerous thing. There is a lot of mis-information or old information on the web. Information that 2 years ago was accepted as White Hat practises but now can get your site banned. Getting your site banned from Google can put your website business out of business.

This is why if you have a e-commerce business you should put your trust in a SEO firm with a long reputation of delivering results. Those results are not cheap. Beware the company that tells you we guarantee #1 ranking on Google. First off, the #1 guarantee is going to for a 4-6 word phrase that may deliver 1-2 visitors per day if your lucky. Secondly if they promise this for a few hundred dollars how much could they really be doing.

Good quality search engine marketing takes time and a lot of original creative work. Copy must be written orginally and it can only come from industry and keyword research. We develope a strategy that is designed to drive the maximum amount of traffic while maximizing your marketing dollar.

I hear what your saying. How can I afford SEO/SEM in this economy? The good news is that SEO/SEM pays for itself when done correctly and normally provides a boost in revenue in a relatively short amount of time. Most of our larger clients spend on average of $50,000 per year on SEO/SEM. However most see an increase in revenue that far exceeds that amount. So now your saying $50,000 I can’t afford that! Well you really don’t have to. SEO/SEM is always a on going piece of work. Authority SEO has many items you can select from to get your site started in the right direction towards solid search engine rankings. In my next post I will start to discuss how that works.

• Achieve site specific major keywords ranking in the top 10 of Google and Yahoo search
• Build massive ranking lists for products and services keywords in top 10 of Google and Yahoo search
• Increase sales without the high costs of Pay Per Click (PPC) advertising and traditional marketing
• Your site becomes an online expert in your field

Most people know what the major keywords for their industry are. The problem is that those keywords are typically highly competitive and are generally broad. While working on the major keywords, Authority SEO goes after keywords even more specific for your products and services. Though they get less traffic than major keywords, they typically convert at higher rates and have the ability to rank before major keywords. The goal is to find hundreds and even thousands of these types of keywords which drastically increases sales.

Want to get more details or enroll into your own personal optimization plan: fill out the form on the contact us page, and a SEO consultant will contact you with in 1 business day. See real results by Authority SEO.

Contact Authority SEO about a free consultation

AuthoritySEO.com can help your business find new and existing customers by achieving optimal Search Engine Results when customers search online for your business. It is important for you as a business owner to understand that positioning your business to consistently obtain these results is a process that must be done correctly to achieve sustained search engine results. This does not happen overnight.

Therefore, Authority SEO.com can provide you with an optimization checklist to assist you with the monetization of your ecommerce website. Please contact us to help improve search results for your business:

Well I can tell you it was one of the best decisions of my life. They took the tedious, boring work that I would never
want to and let me concentrate on making hairbows. Now my little website HairBowsToGo.com is everything I dreamed of.
All I have to do is load my pictures of my hairbows and write the descriptions on the website and Authority SEO does the rest.

The thought of starting a ecommerce website was so daunting that I had no idea where to start and if I had not found
Authority SEO I most likely would have never has started by business. My advice to anyone who thinks they have an
idea for selling on the internet is to start with Authority SEO from day 1.

Thank you for making a dream of mine come true.

Autumn T. Lincoln Nebraska

With absolutely no search results we started working. It was a multi faceted approach. Local,  google maps, video, website work, content creation, restaurant rating website submissions, social media were just part of the work we did to his lowly little site. We new that some of the ranking results would easier than others but what we achieved in a 2 week period was no less than a miracle. In 2 weeks his sushi website went from being unknown to dominating the Google search results.  The original search phrase I looked for him was “Sushi Restaurant in Edgewood”  which he did not turn up in the top 100 results, well after our work he now controls the entire first page of Google. Check it out for yourself, do a search for it and you will see.

Not only does he now rank for that term but every related term concerning his genre he ranks on the first page of Google. We even impressed ourselves. Never before in the 10 years history of Authority SEO have we had such results so quickly.

Showing up in Google is one thing, but turning that traffic in to revenue is another. That is where the website work came in. We had to make the customer want to go to the restaurant after seeing his site. Noting works better for driving dining customers than pictures of food, good reviews and a discount coupon. Well we are happy to report that the customers have been pouring in and Chef Ferreri has record sales day after record sales day.

It feels good to do good!

Authority SEO is excited to answer the questions that Google states are vital for high quality SEO consulting

Questions to Ask Your SEO Consultant

1. Can you show me examples of past clients work? – See Authority SEO case studies
2. Do you use the Google webmaster guidelines? – Yes
3. Do you offer Internet marketing services that complement your organic search results? – Authority SEO offers many different options that can drive traffic to your site from social media to increasing conversion percentages from your traffic generated.
4. What is a time frame for results and how do you measure results? – Time frame we go over in detail and it largely based on the budget you set forth.  All results are objectively measured by adding analytics to your website that tracks every visitor from where they come from to what they do on your site.
5. What is your experience? – Authority SEO has over 8 years experience in web based businesses
6. What are your most paramount SEO strategies? – One way link building and Content building
7. How do I communicate with you?  Authority SEO has many options from in person meetings, conference calls with ability to view our screen, instant messaging, and email.

Consistency is the reason most SEO plans fail

First, lets be honest how many people reading this post have at one time believed that SEO is just something you do once and then it is done?  I know for myself years ago when I got started online I had no idea the level of effort it took to achieve massive amounts of traffic to my website.  My original marketing plan for my first website was based on Google Adwords.  Oh, how times have changed.

To be successful online you have to do the right things consistently everyday.  I really mean everyday.  I have always looked at that everyday I don’t have a person on my team working on gaining online visibility I have competitors who are.  I believe the hardest concept for business owners to come to terms with is SEO doesn’t ever end.  You are always on a constant journey of growth or decay with your SEO marketing campaign.  I have worked on campaigns that receive millions of web traffic and you can tell on the analytics the exact day efforts were reduced and the exact day they were picked back up.

Consistency has one other facet.  It is not just that we are doing things everyday; consistency is we are doing what makes our website successful everyday.  For instance many business owners are talking about what they are doing with social media.  I agree that social media is an excellent avenue for sales growth, though are you doing this at the expense of your bread and butter, Google.  Right now Google is still king by more than a country mile.  The consistency mistake I see business owners making is they are losing the grounds that made them successful with Google search rankings as they work on other areas.

The secret to successful SEO marketing is consistency with what you accomplish everyday and that you accomplish your primary Internet marketing strategies.

After your first couple of article most business owners are like “what now do I write?”  The issue of constantly adding new content to your website can seem overwhelming.  It doesn’t have to be.

For good SEO content rely on quality before quantity

When I say “rely on quality” what I mean is that there are steps to writing better content.  It is better for your overall SEO campaign and conversion once you receive a visitor to focus on quality over just get it up so we have new content.  As your website becomes larger and you have more to do staying true to this objective becomes even more important.

Steps to Quality SEO Conent

1. Keywords: the first thing is you have to figure out what to write about.  I find the best way is to take killing yourself over article topics and use keyword discovery tools to determine what subjects your target audience is searching for.  There are numerous free keyword traffic tools and create a new article for each topic or phrase that directly related to your business.
2. Titles: your title of your content page has to have the keyword your are focusing on in the title.  Clever headlines like magazine articles look great though that isn’t how people search.  You want to use the techniques of magazine covers to get people to read it and click into your article while using the keywords that are specific to it.
3. On Page: take your article and add bold or strong, H2 or H3 tags, quotes, and alt tags to the important keywords you are focusing on for that article.  This tells your reader and the search engines what is important on that page.
4. Links: add your new content page to your intra linking strategy.  If you new content page doesn’t have other pages on your site linking to it then the search engines won’t see that it has any importance on your site.  No importance means no high rankings in search results.